Pip and Estella Essay

Chapter 33 opens with Pip again showing how obsessed he is with Estella. He says however, â€Å"even in my eyes† suggesting that he realises that he sees her in a better light than anybody else for example Herbert says in chapter 22: â€Å"She’s a Tartar†. Pip notices a change in her mannerisms in this visit, only the second time the two have met since adulthood. Pip again shows that he knows she is different around him to around other people as he says, â€Å"cared to let it be to me†, he seems to know, or at least believe that she is ruder, more insulting and supercilious in Pip’s company than that of people in her social circle, or of class. Throughout this chapter and chapter 29, even though both Pip and Estella are adults now, we see the influence of Miss Havisham. Estella blames her actions upon her being made to follow the unknown orders of Miss Havisham; â€Å"and I write in obedience to it† suggests that Estella is otherwise unwilling to have any contact with Pip at all, and she wants him to know this. Estella also says; We have no choice, you and I, but to obey our instructions. We are not free to follow our own devices, you and I. which suggests that she is unhappy. This is interpreted badly by Pip as to mean that she wants more between them than is allowed, whereas she could mean exactly the opposite. Pip recognises however her reluctance and an awkward air of orders being carried out when he says; She drew her arm through mine, as if it must be done As a child Miss Havisham always encouraged Pip to like Estella with influential dialogue such as â€Å"And never see her again, though she is so pretty? â€Å". But it becomes dramatically apparent that Estella wants to discourage Pip from following Miss Havisham’s encouragements; ‘Will you never take warning? Or do you kiss my hand in the spirit I once let you kiss my cheek? ‘ and although she seems to have started off the visit quite mannered and nicer to Pip she soon returns to arrogant and supercilious with lines such as; ‘you must not expect me to go to school to you; I must talk in my own way. ‘ which also suggests that she is trying to distance herself from Pip. However she does seem to show a trust and dependence upon Pip when she entrusts him with her purse and although she does so coldly, holds his arm. Is that just a way to lure him? Pip is well aware that she tries to lure him as he says in Chapter 29 â€Å"She treated me as a boy still, but she lured me on†. But even this sense of Estella trying to manipulate Pip as Pip now knows is the plan of Miss Havisham does not dissuade him as he says; It was impossible for me to avoid seeing that she cared to attract me; and that she made herself winning; and would have won me even if the task had needed pains. he obviously knows the intentions of Miss Havisham â€Å"to wreak revenge on all the male sex† when he continues with she held my heart in her hand because it would have wrung any tenderness in her, to crush it and throw it away. In Chapter 33 she calls Pip a â€Å"silly boy† as a derogatory term, echoing earlier episodes when she regularly referred to him, although a peer as â€Å"boy†. Although actually for the first time in the novel she also called him â€Å"Pip†. Is this Estella purposely trying to make Pip think they are closer or their relationship has changed in some way, maybe more intimate than before in the novel. Throughout the chapter Estella remains quite composed and a strong character whilst Pip explicitly hints at his feelings towards Estella and drifts off into daydreams; â€Å"having forgotten everything but herself†, he obviously has stronger feeling towards her than her feeling to him, if she has any at all, which, although hinted at have not been explicitly shown. Even when we do see a hint that Estella does have feelings for Pip, we must also remember that Pip, as narrator, is biased, as wishful thinking possibly. As a very small point, but one that may show a point in the story of importance, Estella says â€Å"kiss my cheek† whereas Pip says â€Å"kiss the cheek† could this be Pip trying to distance himself from Estella, show a hardening to her temptations? Pip says; Her reverting to this tone as if our association were forced upon us†¦ gave me pain†¦ Whatever her tone with me happened to be, I could put no trust in it, and build no hope on it; which tells the reader that he is hardening to her effects, but Pip obviously adores her too much when he continues; I went on against trust and hope continuing the idea that he does not just love her, but has become obsessed by Estella. However, it is made explicitly obvious that she can certainly live without Pip and intends to do so. But she continues to, obvious to the reader if not to Pip, encourage his beliefs of her mutual feelings when she says â€Å"indeed you are already mentioned† which suggests to Pip that he is considered by Estella often, although we do not know who mentioned Pip, as it could just be the plans of Miss Havisham for Pip to visit. If the reader views Estella as completely manipulative and heartless, then this being the first time in the novel that she calls Pip by his name could be seen as Estella trying to drag Pip further into her net and Pip realise this, although he still continues to let it work. Chapter 33 is a key point where Pip realises Estella’s true intentions, or at least begins to see through her plans. Show preview only The above preview is unformatted text This student written piece of work is one of many that can be found in our GCSE Great Expectations section.

Project Plan Event Essay

Green Project plan draft 05-10-2010 Project proposal 1st version Monday 13 Sept Project proposal final version Monday 20 Sept Project plan – 1 version Tuesday 28 Sept Presentation in week 39 Project plan – final version Tuesday 5 Oct Production programme – 1 version Monday 11 Oct Production programme – final version Monday 18 Oct st st Number of time event will be held Date and place of event Number of visitors/participants Costs per person 1 22 and 23 of July 2011 Westergasfabriek, Amsterdam 2000 Friday Saturday â‚ ¬ 10,00 â‚ ¬ 15,00 nd rd Client Annelies de Bruine RIVM Annelies.Debruine@Inholland.nl 0615279834 Deborah Hofste Project leader Deborah_hofste@hotmail.com 0612120246 Juan Caceres Creative manager Johan_vcaceres@hotmail.com 065120404090 Rick Sam Production manager Ricksam90@hotmail.com 0613265586 Anna Oosterling Financial manager Anna.oosterling@gmail.com 0612199242 Cathleen Verbond Marketing manager ctleen@hotmail.com 0641145280 Project team 1 Table of content 1. 1.1 1.2 1.3 1.4 1.5 1.6 1.6 Introduction Faya festivals Client Background Client‟s objective „‟GREEN Festival‟‟ Project plan Deviations 3 3 3 3 3 3 3 3 2. 2.1 2.2 2.3 2.4 2.4 Project contents Structure plan Detailed plan Ambience Atmospheric Impression Production method 4 4 6 12 13 14 3. 3.1 3.2 3.3 3.4 3.5 3.6 Marketing and Communication Targets group Marketing plan Media SWOT-analysis Communication plan Fundraising plan 15 15 16 17 17 18 19 4. 4.1 4.2 4.3 4.4 4.5 4.6 Control aspects (QOFTIM) Quality Organization Facilities Time Information Money 20 20 21 22 24 26 28 Appendix 2 1. Introduction 1.1 Faya Events Faya Events is an upcoming festival management company currently working with 5 employees, each in their own field of expertise. We are all young adults, and we have a fresh outlook on your festival. Taking care of your festival from A to Z and to for fill your every need is our profession. Every phase at Faya Events contains a so called go, no go moment so we can keep you up to date and no steps are taken without your approval. 1.2 Client The client of the festival is the National Institute for Public Health and the Environment, also known as RIVM. The RIVM has expertise about health, nutrition, nature and the environment. They investigate all those matters and want to share their knowledge with the rest of the world. The RIVM works mainly for the Dutch government. They especially work for 3 ministries: Health, Welfare and Sport; Housing, Spatial Planning and the Environment, and Agriculture, Nature Management and Food Quality. For this project Annelies de Bruine was asked by the RIVM to come up with a project to raise awareness for environmental problems. She had to find a way to endorse youngsters to live a more environmental friendly life. 1.3 Background The RIVM started in 1984. The Dutch government decided to combine 2 departments, the National Institute for Drinking Water Supply (RID) and the Institute for Waste Research (IVA). They took care of vaccinates, researched the Q-fever, advised the National Coordinator for Counterterrorism about how to react on a nuclear, chemical and biologic attack and monitors the current state of our environment. Nowadays, many youngsters don‟t know what the RIVM is and does. Annelies set up a short research on this target group (young adults between the age of 18 and 25) and used the advices of the communication advice company. The research showed that a popular place this target group meets is at festivals. The communication advice company then suggested organizing such a festival. Annelies has no experience with producing music festivals. She set up an assignment to come up and present a concept for a 2-day music festival. 1.4 Client’s objective The RIVM wants to activate youngsters to be good for the environment. Annelies de Bruine works for the RIVM. Their goal is to reach out to young people between the age of 18 and 25, in a way they can relate to. This is necessary to raise awareness for the consequences of global warming and pollution for them and their children so they will be endorsed to live more environmentally friendly. Young people need to know that they can have fun in a green way! The RIVM needs young people to stand up for their environment and take appropriate action. They have the future of our world in their hands. 1.5 â€Å"GREEN Festival† Faya events made a concept of a Festival which the RIVM totally relates to. The festival is going to present the values RIVM stands for. With use of all biodegradable and ecological products, workshops and performing artists, this festival is going to reach a lot of young adults, make them active and successfully fulfill the goal of the RIVM. 1.6 Project Plan This document is the project plan draft. It provides the client with an exact picture of the event. The project plan is a detailed version of the approved project proposal. It contains an extensive marketing plan, fundraising plan and communication plan. The project plan draft is the first document of the preparation phase. The preparation is the phase of that focuses on the planning or development of a design. After approving the final version of the project plan, the event will step into the production phase. The comments of the project proposal will be adjusted in the project plan. The wishes/changes of the RIVM are improved in the project plan. 1.7 Deviations Unlike the project proposal, the project plan contains more information about workshops and how to interact with the visitor. The finances are extended in the Project Plan. 3 2. 2.1 Project contents Structure plan Concept The concept is to reach out to young adults between the age of 18 and 25 in a way they can relate to being environmentally friendly. By reaching out and raising awareness of the consequences of global warming and pollution the target group will be endorsed to live more environmentally friendly. This concept brings environment friendly companies, artists and music lovers in one place where the thought is being green while having fun and listening to music. Image and Theme To persuade youngsters to live more environmentally friendly the image and theme of the festival will be: Green (environmentally friendly) o Will reflect the meaning of being environmentally friendly and the reason the whole event is based on. Fun o Will reflect the party and enjoyment of the visitors of the festival. – With prolonged exposure to a green and fun environment, the visitors of the festival will be more open to be environmentally friendly. By trying to change the thought of being green is silly and expensive, youngsters may develop a comprehensive understanding of being environmentally friendly and will see the positive factors of this festival. Message The message is live more environmentally friendly in this world. Holland is informed, but does not really do something to improve the environment they live in. The message brings people back to a few hundred years ago when people lived with a lot of green surrounding them. This is a good thing because then they will appreciate what they have in their surroundings. As a result, young adults will become more aware and endorsing to see things in a positive way and make them being greener. Objectives Our objectives are: – Create awareness of the environment before, during and after the festival – Obtain a 2% growth of energy sa ving products by the festival before the end of 2011 – To grow 15% in the upcoming 5 years as a festival. By having a bigger location, more artist and more visitors Wecycle, Workshops and GREEN test Wecycle is a way of recycling your old electronic products. This sort of recycling will be done during the festival. For every one or two electronic products the visitors bring to the festival they will receive a free consumption for drinks or food. 4 There will be two workshops one for woman and one for men. For woman it will consist on a make-up workshop and for men a shaving workshop. For this we choose Rituals to do the workshop and supply their products, because their products are environmentally friendly and biological. The GREEN test will be named „‟How green are you?‟‟. The winners of the test will win some amazing prices such as bikes. Line-up Headliners Friday July 22 nd Friday will be the party night. We want to schedule two famous artist and one smaller artist. In the timetable above are the artists shown in red and the times are an indication of the programming. The blue parts are the times at which the DJ is going to play. The DJ will play party music such as dance, drum & bass and dub step, to keep an alive atmosphere in-between the performances of the artists. Boemklatsch Boemklatsch? Boem, klatsch, kick, snare. It‟s that simple. It‟s all about the beat with the Boemklatsch collective: a colorful, creative and exuberant group of friends who guarantee to tear the roof off any party, anywhere. Their reputation is growing across Europe for being ahead of the game in every form of uplifting electronic music and partying harder than the crowds they entertain. th Retrieved September 15 , 2010, from: Source: http://www.boemklatsch.nl/?bioID=6&pageID=2 The Madd This quartet from Rotterdam (The Netherlands) knows how to keep a beat. They started out playing Beat -or rather ‘Biet’, as they say in Holland- in 2005. Sharply dressed and knowing their tongue-in-cheek humor, their sound evolved from the primitive sounding 60’s garage to well-arranged power pop songs, still influenced by a musical area that is far behind us, yet sounding modern, fresh and played with an urgency that is hard to f ind in today‟s pop music. The Madd had a top twenty hit single in Holland with rapper (!) Dio and played every major club and festival from the Lowlands festival to the Amsterdam Paradiso. th Retrieved September 15 , 2010, from: Source: http://www.themadd.com/index.php?page=band Headliners Saturday July 23 rd Saturday is going to be the festival day. There will be a main stage and an outside area. At the main stage the artist performances are going to take place. We want to book three headliners for Saturday. Outside, a „ green‟ fashion show is going to take place. During the day you can shop for second hand clothes and buy food if you‟re hungry. We are going to create a lounge where people can relax on hay bales, watch movies in the atmosphere of a silent disco (the sounds of the movie will be coming out of headphones) and listen to a DJ playing music. In 3 areas, DJs are going to play. Main stage Outside Lounge Rock, Britpop, Indie Pop, top 40, mainstream R&B, Hiphop 5 C-mon & Kypski Eclectic visionaries C-Mon & Kypski proved themselves as genre-bending geniuses on their last album, Where the Wild Things Are, which Esquire Magazine fondly referred to as, â€Å"The hot shit in Europe right now.† 3 years later, and with extensive European and US touring under their belts, C-Mon & Kypski are back in the studio working their magic to shatter expectations and take their music to the next level with their upcoming release titled: â€Å"We Are Square†, scheduled for October 2009. th Retrieved September 15 , 2010, from: http://www.facebook.com/cmonandkypski?v=info#!/cmonandkypski?v=info Cancelation The Q4 and introducing Perquisite Because of the cancelation of The Q4 we decided to book a similar artist. This became Perquisite. The Q4 was previously booked to perform on the stage of GREEN but have announced on the 1 of October 2010 that they are quitting the live shows because of the difficulty of projecting their album „‟Sound Surroundings‟‟ to a live act. Arts The Beatdoctor one of the members of The Q4 has decided to leave the band to focus on his solo career. STW en Sense the remaining two members have decided to continue as a producing Dou. This is not the end of The Q4. st Retrieved October 1 , 2010, from: Source: http://3voor12.vpro.nl/artikelen/artikel/44012617 Perquisite is a composer/producer in Amsterdam and started to create beats at age 14. In March of 2001 he started a record label called Unexpected Records. That same year he released his first 7-track EP  ¾Ã¢â‚¬Å¸Outta Nowhere‟‟. A year later he released his second EP „‟Double Vision‟‟. These releases came before he met MC Pete Philly with whom he became Pete Philly & Perquisite. The first result of this soulful coalition was the EP „‟Mindstate‟‟, which had its release in January 2004 on Unexpected Records. . Pete & Perq continued their collaboration and in march 2005 they released their 17track debut album „‟Mindstate‟‟, which was released all over Europe & Japan. In September 2007 their second album, „‟Mystery Repeats‟‟, was released in The Netherlands through Unexpected Records / ANTI. In May 2009, Perquisite was awarded with the so called ‘Duiveltje’ for Best Producer of The Netherlands. The award is handed out once a year by the Dutch Music Society (MCN) and is voted for by Dutch musicians. End of 2009 Pete Philly & Perquisite decided to go into their separate ways. Right now Perquisite is working on the debut album by Dutch singer Urita, as well as preparing the release of th his official solo debut album which will be released October 18 2010. st Retrieved October 1 , 2010, from: Source: http://www.perquisite.nl/ Go back to the zoo Go Back to the Zoo is an Amsterdam-based band. Brothers Teun (guitar) and Cas (vocals) had been playing together since they were little kids, when one day they decided they needed a drummer. They called their friend Bram and told him the good news, and so Bram became the drummer. A while later they met a nice guy while standing in the waiting line for a Strokes concert. His name was Lars, and Cas, Teun and Bram decided that Lars should be the bass player. Lars, who had never touched a bass guitar in his life, liked the idea and started practicing like crazy. And so Go Back to the Zoo was born. From that moment on they have been writing songs in a dusty old cellar (that also stored a collection of mounted animals). All across the Netherlands Go Back to the Zoo performed their songs, and all across the Netherlands the people liked it. In 2008 they recorded an EP with producer Torre Florim (De Staat), which got picked up by national radio. Their single „Beam me up‟ was used by Nike for a worldwide campaign and after that, things went quick. After their second single „Electric‟ became Megahit and entered the top ten charts on iTunes the band is ready for world domination. th Retrieved September 15 , 2010, from: Source: http://www.gobacktothezoo.nl/wordpress/?page_id=8 st 6 2.1 Detailed plan Location The location will be the Transformatorhuis at the Westergasfabriek in Amsterdam. It is situated in the west side of Amsterdam. It has a terrace and a big inside to fit the visitors of the event due to his capacity of 1500 people. Detailed information: Address : Transformatorhuis Klà ¶nneplein 2 1014 DD Amsterdam 020 – 586 07 10 700 Phone number m2 : : On the image below you can see the outside of the Transformatorhuis and map wise where it is located. 7 Transportation „ Vehicle Car Direction From the south From the north – Route Visitors can take exit S 103 on the ring West (signposted to Haarlem and Halfweg) Then follow the signs to Amsterdam Centre Then turn right into the Haarlemmerweg Then turn right at the 5th traffic-light to park their car in Parking garage Westerpark They will find the Westergasfabriek on the other side of the canal. Visitors can take exit S 104 on the Ring West (signposted to Haarlem) Then follow the signs to Amsterdam Centre Then turn right to Amsterdam Centre Then turn right into the Haarlemmerweg Then turn right again at the 4th traffic-light to park their car in Parking garage Westerpark They will find the Westergasfabriek on the other side of the canal Bus 21 to Geuzenveld Stop Van Hallstraat They will find the Westergasfabriek on the other side of the canal Tram 10 to Van Hallstraat Stop Van Limburgstirumplein or Van Hallstraat They will find the Westergasfabriek on the other side of the canal Tram 12 to Nassaukade Stop Bos en Lommerweg Change to Bus 21 direction Central Station Stop Van Hallstraat They will find the Westergasfabriek on the other side of the canal Head to the north After 1.3 km go left and go to the Planciusstraat After 90 m go to the right to Haarlemmerplein After 0.7 km the visitor will arrive to the location Head to the north After 2.1 km go left and go to the Planciusstraat After 90 m go to the right to Haarlemmerplein After 0.7 km the visitor will arrive to the location Public Transportation From Central Station – From city center From Sloterdijk Station Bicycle From Central Station From city center 8 Set up outside Doors Stage Lounge Bar Stall Crowed barrier High black fence Decoration : : : : : : : : 1 to entrance the inside of the event 5x4x1m For DJ booth 4x5m This will have a silent lounge theme with headphones 3x1m For drinks 2x1m 2x1m 1x2x1m All around the place from the bar till the stage and lounge This will be references to being green and environmentally friendly The specific decoration will be put the company that we will hire This will be in detail in the production program. Energy saving and LED Lights : 9 Set up inside Doors : 1 visitor‟s entrance 2 Toilets 4 safety exit 6x9m For artist to perform 5x1m For drinks 4x1m To attend to wounds of the visitors 4x6m For the jackets and bags of the visitors 3x2m For coin sales 2x1m 2x1m All around the place from the bar till the stage. This will be references to being green and environmentally friendly The specific decoration will be put the company that we will hire This will be in detail in the production programme Energy saving and LED Stage Bar First Aid Wardrobe Coin locket Crowed barrier High black fence Decoration : : : : : : : : Lights : 10 Programming 11 2.2 Ambience Ambience The overall ambiance of the festival will be light, bright, friendly and fun. When a visitor enters the festival he/she will see the comfortable lounge tent placed outside. Inside this tent we use a silent disco theme to make you relax and enjoy your stay at the tent. Next to the tent visitors can get a drink at the outside bar and take a walk on the market with second hand shops. The feeling that the visitor will get when he/she steps inside the building is be warm and trusted. This is created with the lights that will be bright and colorful adapting to the music and give you the idea of wanting to move and have fun the entire day and night. With a space of 544m2 people will have enough space to move but not too much that it seems empty. The bar of the festival will have green lights to still give a hint that it‟s a green festival and that everything they see is environment friendly. When the visitor passes the security guards they will notice that the sy stem is careful and discrete to avoid problems for other visitors. There will not be a moment that the visitor will see the same colors as the colors change to interact with the theme of the festival and the way the visitor is enjoying his/her stay. The visitor will get involved actively and make them interact with the theme there will be wecycle, workshops and a test. Wecycle will be done by every one or two electronic products the visitor brings will give them a free consumption. There will be two workshops one for woman and one for men. For the woman it will consist of a make-up workshop with products of Rituals. For the men it will consist of a shaving workshop with products of Rituals. Finally there will be a test named „‟How green are you‟‟. The winners of the test will win some amazing prices such as bikes. From start to finish this festival will be a joyride for the visitor. From the outside music and lounge to the music inside the building, lights and the many new and interesting ways that he/she will be informed about green. This is a festival they don’t want to miss out or leave from. 12 2.3 Atmospheric Impression 13 2.4 Production method Product Stages Definition During â€Å"GREEN† there will be live performances from DJs and artists. There will be one stage outside and one stage for the inside. Lighting The LED-lighting equipment will be rented from www.barco.com or www.ledverlichting.nl . Reason for rental is this is a 1-time-event. LEDpanels will be the background of the stage and these will make nice projections. The lighting also has to be set up that the artist(s) has to be clearly visible as well and also these lights will give a great overall effect. DJ‟s and bands will bring their own music equipment besides the sound system of course. The speakers will be placed on/around the stage that people further in the Transformatorhuis can still talk to each. Sound Lounge area The lounge area is outside. People can make use of the headphones (silent disco) these are to listen to the music while they are relaxing on a hay bale. Barriers will be used. This for the safety of the performers and the visitors as well. Next to the wardrobe, the first aid care will have space to attend. Barriers First Aid Staff The staff that will be working during „‟GREEN‟‟ will be experienced workers as we are going to work together with the agency „‟Randstad‟‟. A more detailed production information file will be found later during the development phase, in the production programme. 14 3. Marketing and communication 3.1 Targets Group The age of the main target group of the festival initially was 14 to 25. To avoid problems with under aged visitors and to spare costs for wristbands to indicate youngsters older than 18, the target group age has been raised from 14 up to 18 years old. Main Target Group Studying youngsters These boys or girls are finishing up their secondary education at VWO/Athenaeum level or following a postsecondary vocational college like MBO/HBO or studying at a University. Every month they receive student income education and housing costs. The room they live in is situated in a student house in a medium to large-size town such as Amsterdam, The Hague, Leiden and Delft. They have a part-time/weekend job at a grocery shop like Albert Heijn or a cafà ©/bar/restaurant to fund their social life. In the weekends they go see a concert at a concert hall like Paradiso, a gig at a pop podium like Tivoli, party in a club like Hollywood or drink a beer in a regular cafà ©/bar. They travel from one place to another by public transport. With their free student train travel card they travel for free during the week or the weekends. About 60% has a driver‟s license but only 10% of them own a car. 99% of the students own a bike in one or two cities. Working youngsters These boys or girls graduated this year, last year, the year before or didn‟t go to a secondary vocational college. Only a few of them haven‟t got a full time job. Their income is estimated at 1300 Euros a month. Either they still live in a student house, just moved to a small apartment or bought/rented a house with their significant other. They still live in medium to large-scale towns like Amsterdam, The Hague, Leiden and Delft to be close to their work office. In the weekends they go see a concert at a concert hall like Paradiso, a gig at a pop podium like Tivoli or a regular cafà ©/bar. They do not own a free student train travel card anymore and travel from place to another with their own car or a car borrowed from their mother and/or father. Sub Target Group Environmentalists These people have a job and a house of their own. Some of them still study but most of them don‟t. Their income is estimated at 1500/1700 euro‟s a month. These people have a little bit more to spend than the studying and the working youngsters. They often live around the city because it‟s cheaper than living in the center. In the weekends they try to be outside as much as they can, enjoying the few solar beams Holland has to offer. They think about pollution a lot and try not to waste anything. Secondary Target Group Second-hand shop owners These people are hard workers. They usually own a small store on a insignificant corner or street. They are almost never in a shopping mall or street. You‟d have to search in little alleyways or streets not in the neighbourhood of a shopping area. They usually do not make a lot of profit on their own, since not many people are interested in second hand clothing. 15 3.2 Marketing Plan To clarify the picture of the marketing plan, we use the marketing mix of the 5 P‟s. This will inform the client strategically about what plans we have and what steps we are going to take. Because of the fact that the plan has to be worked out in detail, there is a P added to the mix. This one is of great significance, since the th 5 P stands for personnel & partnerships. Product The two-day festival â€Å"Green.† The festival contains: – a chill lounge(Saturday) – a main stage provided with performing artists (DJ‟s, Friday) – a second-hand clothing fair(Saturday) – performing bands/ DJ‟s (Saturday) – Workshops (Saturday) The festival is supposed to make youngsters, between the age of 18 to 25, aware of their unhealthy way of life and helping them improve it by living green. Westergasfabriek in Amsterdam. This venue will work out best, because of the large spaces in the several rooms. The terrain around the Westergasfabriek will also become of great convenience because the second day of the festival will require an outside area. The admission fee of the festival will differ per day. The admission fee for Friday will be â‚ ¬10,- and the fee for Saturdays‟ event will be â‚ ¬ 15,-. The price of the admission fee on Saturday is higher because of the bigger offer of facilities that day. Friday, whic h is the party day, the logos of our sponsors (RIVM, Greenpeace, Stichting Doen, SNS Reaal Fonds, Prins Bernhardt Cultuur Fonds, WNF and Rituals ) will be displayed on the frame of the stage. Further, their logos will be displayed on the T-shirts of the staff. Our sponsors‟ logos will be found across the event. Saturday will work the same way, more or less. The difference is that the fair is on Saturday, which means that our sponsors also have a stand. They will also be mentioned at the end of the fashion show. Since Greenpeace uses volunteers for their public work we agreed on the fact that Greenpeace is sending a handful of volunteers helping around the event. This will spare us money. We also benefit from the fact that these are Greenpeace volunteers and if anybody would understand our message and knows how to broadcast it, it‟s them. Signing up can be done at the website of Greenpeace. The sponsoring will happen in merchandise instead of money. This is because the sp onsors cannot outbid the government. WNF will provide us with bio-degradable cups and plates. Greenpeace is going to provide us with personnel(as mentioned before) and WNF is going to take care of the technicalities of the stage and the lighting within the Westergasfabriek. The stages will be powered by green energy (from WNF). Place Price Promotion Personnel & Partnerships 16 3.3 Media The promotion advancing the festival will be done by newspapers, television, mouth-to-mouth communication and refers from our sponsors to the festival. The newspapers Sp!ts and Metro already agreed on placing our advertisement for one month preliminary to the festival. Also TMF is dedicating an episode of â€Å"Kijk dit nou!† to living green as a youngster and will hand out two tickets in that episode. At the public channels, Nederland 1, 2 en 3 we will get a mini commercial, courtesy of the government. These commercial will be broadcasted one month advancing the event. 3FM will be our media partner in all of this. 3FM does so because they want to support our festival and (of most important) the message. Our cooperation is a match made in heaven. 3FM is a serious radio station but also very now and young (appealing to target group). Our festival shares the same profile. The cooperation will result in commercials about the festival in their show. They are also allowed to give a way 6 tickets and a big stand of 3fm will be placed at the fair. The 3FM website will be expanded with a separate page. This page will contain all the information about the festival. It will also provide our contact address for any questions our visitors might have. 3FM will be well represented throughout the whole event (their logo will also be displayed on the t-shirts of the personnel and on the frame of the stage). Their DJ‟s will get a bit of playtime and they will also make a report of the festival and broadcast it on their radio show the day after. Our press release media-partner is also 3fm. They are experienced in handling with the media and know how to make our event look good. 3.4 SWOT-analysis Positive Strengths – Clear internal communication – The project is innovative – Respect for one another – Project is environment friendly – We use dropbox – Network – Good cooperation Opportunities – Subsidies – Big main sponsors – Government and media will like the – concept – More people go green – If the visitors are happy with the festival there might be a sequel (maybe even a annual festival). Negative Weaknesses – We are inexperienced – Concept of the festival is relatively new – We have a low budget – Great click between our group could backfire Threats – Tight budget (green stuff is very expensive) – Weather – Concept might not attract target group – Other festivals happening round the same time – Acts aren‟t well received – Negative police interference 17 3.5 Communication Plan Our festival is about making youngsters between the age of 18 to 25 aware of our decreasing environment, and encourage their will to change that. Therefore spreading the word about our festival is of most importance. That‟s why a communication plan is made. It is a overview of the way we are presenting the festival, and with what message. This will make it easier for the client to understand how we are going to make this festival a well visited success. Communicati on A. Product target group Studying youngsters Learn something (be green) and have a good time doing it Have a good „green„ time and learn something Living green is not as hard and expensive as you think Living green is not as hard and expensive as you think You can have fun and still be doing it in the way you prefer; green. Direct marketing Advertisement Informal Circa 5 months in front of festival Circa 5 months in front of festival On the festival itself RIVM Email Internet Telephone Start living green Communication objective Communication Message Means of Communicatio n Style + Tone Frequency + Timing Sender Feedback opportunities Possible Return Service Working youngsters Direct marketing Advertisement informal RIVM Email Internet telephone Start living green Environmental ists A festival can be green Direct marketing Informal RIVM Email Internet Telephone Continue living green B. Fundraising target groups Environmental Try to let the organisation organisations Invest in the festival so the costs will stay low for us and therefore low for the costumers (tickets) Organisations who like to be associated to the festival (and it’s concept) Try to let the organisations invest in the festival so the costs will stay low for us and therefore low for the costumers (tickets) -The significance Direct of investing in marketing(com green projects by munication) organisations – Sponsoring events like these can increase their membership Formal Circa a year RIVM (10 months latest)prelimi nary to the festival Telephone and face 2 face Corporation sequel -The significance Direct of investing in marketing(com green projects by munication organisations – Sponsoring events like these can increase their membership Formal Circa a year (10 months latest) preliminary to the festival RIVM Telephone and face 2 face Corporation sequel Other Parties Second-hand shop owners Let them sell their clothes on the fair the second day of the festival. To let young adults to visit our festival A festival is a good place to sell your merchandise. Music is a good way to send out a message advertisement Informal/ formal 2/3 months to RIVM the event itself At the event itself RIVM Telephone email Artists Direct communicatio n Informal Face to face telephone 18 3.6 Fundraising plan Fundraising Target Group Fundraising Target Fundraising Message (Posibble Return Service) When to Apply When to Expect a Reaction Who Applies a. Subsidizers/Funds Stichting Doen Support our festival financially Associated with green/Cooperation sequel A year preliminary to the festival A year to ten months preliminary to the festival Marketing manager SNS Reaal Fonds Support our festival financially Associated with green/Cooperation sequel A year preliminary to the festival A year to ten months preliminary to the festival Marketing manager Prins Bernhardt Cultuur Fonds Support our festival financially Associated with green/ Cooperation sequel A year preliminary to the festival A year to ten months preliminary to the festival Marketing manager Sponsors 3FM Support our festival in the media Associated with green/ support green living A year preliminary to the festival A year to ten months preliminary to the festival Marketing manager Greenpeace Support our festival by sending volunteers Supporting green living Ten months preliminary to the festival Nine months preliminary to the festival Nine months preliminary to the festival 10 months preliminary to the festival Marketing manager Rituals Support our festival by handling the workshops Supporting green living Ten months preliminary to the festival Marketing manager WNF Support our festival by funding our biodegradable cups and plates Supporting green living A year preliminary to the festival Marketing manager 19 4. Control aspects (QOFTIM) 4.1 Quality Product Logo Quality The logo must have the pms colors 330 U en 152 U. Check On the computer the colors will be checked and when it is printed out there will be a pms fang next to it to check it to. Looking if the correct logo is put on Hyves/Facebook as well if the option to let everybody join as a member is chosen. Finally we check is the poll has the same questions as our survey. Hyves/Facebook There has to be a Hyves and a Facebook that will accept everyone that wants to join. This Hyves must content the same Logo as the campaign itself and a poll so people can answer the answers of the survey. The A4 paper for the letters must be „‟green paper white‟‟ of Viking with 90 grams of weight. Envelops must be „‟green envelops white‟‟ of Viking with 90 grams of weight and a format of 156 x 220 mm and a sealing. Everything printed will be done with print cartridges of Ecotone. During the entire campaign there will be a billboard promoting our festival. House style; Brief paper House style; envelops Will check by looking if the sample that is made has the A4 paper of Viking and weighting it. The sample‟s format will be measured and checked as will be the envelops if they are of good weight and correctly of the Viking material wanted. Print cartridge Everything printed will be done with print cartridges of Ecotone. Keeping contact with the person responsible that gives the assignment to change the billboards. By doing so we check if it really happens during the whole campaign. The day before there will be a check-up if everything is clean and ready for the event. CBS; Billboards Westergasfabriek/ Transformatorhuis Lights This is where the festival will take place and will be clean and organized. The lights be LED lighting. These lights are bright, can change colours and energy saving. The music will be for different type of music lovers so that everyone has their sort of music. Will be diverse to appeal to the target group. Will be diverse to appeal to the target group. This will be for the lounge room to create a soft atmosphere. Before hanging everything up the check will be done is the bolts are light saving and are of bright colours. Music There will be a focus group that reflects our target group and so see what they like and want to hear. DJ ´s There will be a focus group that reflects our target group and so see what they liked and want to see live. There will be a focus group that reflects our target group and so see what they liked and want to see live. Check all headphones to see if they work before of the event. (Stagelight) Bands Silent disco headphones 20 Staff This will be well experienced people to work at the event. The cups are fully biodegradable. The capacity of these cups is 200ml There will be a check of every person CV to check if the experience is real. These cups will be obtained from Bioware. This company is specialised in selling environment friendly products The beer trays also will be obtained from greenproduct-specialist Bioware Cups Beer trays These beer trays are fully biodegradable and can carry 6 drinking glasses. Trashcans will be spread out through the festival area. The cans are in groups of 3, each a different colour Trash cans 1 colour for biodegradable materials. 1 colour for foodleftovers and 1 more for all other kinds of garbage. By separating all types of garbage it can be deposed without hurting the environment Staff clothing The staff will be wearing biodegradable t-shirts. These will be printed with the logos of the sponsors. All the food which won‟t be sold will be donated to a charity so it won‟t be thrown away and wasted. This is possible as long the products are sealed and have an expiration date. Greengiving is a company which also is specialised in environment friendly products. This company sells and prints logos on the shirts. Food The food will be given to the food bank. Food bank gives food to people who can‟t afford to buy their own food. 4.2 Organisation 21 4.3 Facilities Venue plan The first and foremost reason for choosing the Westergasfabriek as festival location was because the buildings were in a way recycled. The Westergasfabriek, translated: The West Gas Factory, used to be a gas and coal producing factory up until the 60’s. With the discovery of natural gas in Slochteren the factory went out of business. Every building that was not destroyed became a monument and after being renovated let for cultural and musical purposes. The ambience of the whole area lies very much in line with that of the festival. At the Westergasfabriek we chose the Transformatorhuis as the particular venue. This is a building that can hold up to 2000 people and has an additional outside (terrace). The outside area will be used to ratify the outdoor green feeling while the inside will much more present the recycling theme. For a detailed overview of the layout of the inside as well as the outside see chapter 2. Project contents. Facility plan Space Audio equipment Equipment will be rented Stagelights. They will also do the set-up as well as the breaking down and manning the equipment. Light equipment Equipment will be rented Stagelights. A big part of the lights will be LED lights to save power. Stagelights will also do the set-up as well as the breaking down and manning the equipment. Bars Bars will be rented, installed and picked up by Inbev. Entertainers / artist Bookings will be done at the particular booking agencies. Barriers and fences Rented at Bakker Verhuur. Accessibility wheelchairs Venue is accessible for wheelchairs. Water Water connections are provided by the venue. Silent lounge headphones The Silent lounge headphones and DJ set will be hired at Onyx Entertainment. A more detailed explanation can be found in the budget 22 justification. The placement of the silent lounge at the outside area can be found in the outside overview in chapter 2. Project contents. Hay bales Hay bales will be bought through Marktplaats.nl. Rooms Cloakroom, dressing rooms, office room and toilets are provided by the venue. Buma/stemra Insurance & restrictions Amount of money that needs to be kept aside for the remunerations is estimated and explained in the budget justification. Sponsors An explanation of the sponsorships can be found in the marketing and communication chapter and in short in the budget justification. Services First Aid / EHBO EHBO personnel will be hired at EHBOteam.nl. See chapter 2. Project Contents for the placement of the service at the venue. Security Security personnel will be hired at Dutch Homeland Security. See the budget justification for a more detailed description of the deployment. Personnel Bar and catering personnel will be will be recruited and deployed by Randstad, HR Services. For short and simple work such as setting up stalls a couple of volunteers will be used. Any other services The toilets will be cleaned by the venue. Sewage disposal will be done by Van Vliet Groep. A more detailed explanation of the sewage disposal can be found in the budget justification. Communication Portofoons Portofoons are hired Flash Services. A more detailed explanation can be found in the budget justification. Legal plan The venue will provide the permit for the festival when the date is confirmed. The permit will be both for inside as well as outside. 23 4.4 Time Here you can read in detail every script from start to finish. Build Up Script Completion Script 24 Execution Script 25 4.5 Information How to provide information Who Client & executor Employees Faya Events What Questions about the event How Email / phone / meetings Responsible Client Annelies de Bruine Team manager Deborah Hofste Questions about their part of the event Email / phone / meeting with project manager Team manager Deborah Hofste Individual team members Documents event Dropbox Team members/Checked by Deborah Hofste Visitors before festival Knowing that the event takes place Advertisement / press Marketing Manager Cathleen Verbond Information about festival Website Creative manager Juan Caceres Questions about festival Website – > contact form Phone number on website Website: Creative Manager Juan Caceres Questions: Marketing Manager Cathleen Verbond Visitors on festival Where to find things? Information about the festival day What to do Signs on festival, employees who can answer the questions Creative Manager Juan Caceres Production Manager Rick Sam Staff on festival Event manager will have a meeting with all the employees before the festival starts With Porto phones they can contact the supervisor. Event manager Deborah Hofste Questions Porto: Production Manager Rick Sam Supervisor: Event Manager Deborah Hofste Volunteers Tasks They will be kept up to date by email. Signing up also by email. Meeting before festival starts. Email: Creative Manager Juan Caceres Meeting: Marketing manager Cathleen Verbond 26 Date determination In this chapter there will be looked at dates of other festivals in and around Amsterdam in June and July that can be a threat to the GREEN festival. There will also be looked at payout dates of financial allowances. This way a perfect date for the festival can be determined. Festivals June 2011 // Amsterdam Event Midzomerzaan Beeckesteijnpop Amerdam Roots Festival Holland Festival Festival Afrique-Carib It’s Festival Amserdam Date Festivals July 2011 // Amsterdam Event 03 untill 05 Sensation 11 Zingen op de Zaan 16 untill 19 Muziek & Meer 01 untill 23 Festival Lamere 25 untill 6 Julidans 23 untill 01 Over het IJ Festival Vondelpark openlucht A Day At The Park Festivals // Other Event Parkpop Lowlands Place Landgraaf Biddinghuizen 26 June 26 untill 28 August (date based on 2010) Oerol Parkpop North Sea Jazz Free Your Mind Zwarte Cross Festival Mundial Terschelling The Hague Rotterdam Arnhem Lichtenvoorde Leijpark Tilburg 17 untill 26 June 11, 12 & 13 June 8, 9 & 10 July 8 June (date based on 2010) 17, 18, 19 July (date based on 2010) 17,18 & 19 June (date based on 2010) Date 2 2 2 Date 01 untill 03 01 untill 14 07 untill 17 05 untill 28 23 27 Financial allowances 2011 Payment Study allowance May Study allowance June Study allowance July Salary Care allowance Holiday fee Date Tuesday 24 Friday 24 Friday 22 25 t/m end of month Around the 20 th th With May salary Westergasfabriek Fashionweek: 14 of July until the 18 of July Of all the weekends in June and July, the 22 and 23 of July looks like the perfect dates. Thought the financial allowances from June are probably already spend and the ones from July not paid out yet, the first th th two weekends have a lot of festivals going on. Therefor we suggest the 22 and 23 of July to be the dates for the GREEN festival. th th th th 4.6 Money Cost Revenue 28 Actual Budget This can be found in the appendix. Explanation Actual Budget 1000 Location Venue / Westergasfabriek The venue we are going to use is the so-called Tranformatorhuis with an additional outside place (see map QOFTIM: Facilities). Capacity of the venue is around 2000 people in and outside. Rent is fixed. All costs include cleaning at the end, management, administration costs and water (normal use). Excluded are consumption costs (such as electricity and gas) and taxes. The buildings are rented hull, without catering and technology. 2000 Primary activities Infrastructure / Bakker Verhuur, Bijleveld, Marktplaats High fences covered with black plastic will create the outside area including the entrance (see map QOFTIM: Facilities). At the entrance and in front of the Mainstage crowd barriers will be used to maintain a steady flow of people and damage prevention. The fences and crowd barriers will be rented at Michel Bijleveld. Hay bales will be bought through Marktplaats.nl. Sewage disposal / Van Vliet Groep 10 garbage bins will be distributed on the festival area. The bins will be rented at the Van Vliet Groep that collects the bins after the festival and recycles the trash. Communication: Portofoons / Flash Services Portofoons will be provided by Flash Services. Costs are calculated assuming we use 7 portofoons with 3 spares, 15 earphones, 2 extra batteries and 15 handies. Costs includes delivery, pick-up and insurance. Safety / Bakker Verhuur The outside area is usually not equipted with fire extinguishers. Three extra’s to cover the outside will be rented at Bakker Verhuur together with the stage parts, fences and barriers. 3000 Secondary activities Sound and light equipment / Stagelights LED lights: LED Ball: 25 x â‚ ¬10 = 250 LED Ball controller: 3 x â‚ ¬15 =45 Wallwasher LED: 20 x â‚ ¬30 =600 LED Octostrip: 104 x â‚ ¬7,50 = 780 LED Octostrip controller: 13 x â‚ ¬15 =195 LED Pinspot: 15 x â‚ ¬3,5 = 52,5 Other sound and light equipment costs are estimated with the help of Jasper Saman, financial manager of hiphop festival Roffest. The costs are based upon a basic set-up for a medium to large stage. 29 Onyx Entertainment silent lounge The lounge will be provided with 200 headphones usually used for a silent disco. There will be DJ set by pioneer available with two wireless stations. One station will use the output from the Mainstage, the second one will be used for interesting video‟s projected on the wall and stories people can listen to. Stages / Bakker Verhuur The Mainstage will be made using stage parts of 1 meter high, 2 meter long and 1 meter wide connected together by means of clamps. The outside stage will be made the same way. All the sides of the stages visible to visitors will be covered by black cloth. Stage parts and black cloth will be rented at Bakker Verhuur. Bands Boemklatsch C-Mon & Kypski The Q4 Mala Vita The Madd Go Back To The Zoo The Rudolfs Chef‟Special 3000,3000,3000,1500,1250,1250,1250,1000,- *Prices are estimated with the help of Jasper Saman. DJ’s DJ Wannabeastar (electro/house) DJ DNS (hiphop/soul) DJ Tommi (Balkan) Pushin Wood Soundsystem DJ Sampagne (crossover beats, funk, blakan, jazz) *Prices are estimated with the help of Jasper Saman. 300,300,300,500,200,- Hosts Friday: PAX (Kyteman‟s Hiphop Orkest) Saturday: La Melodia *Prices are estimated with the help of Jasper Saman. 500,500,- Decoration A wardrobe will be provided and manned by Van Dongen. Assuming a total of 2000 visitors will use the wardrobe on Friday and Saturday the costs will be 1.250,-. When charging visitors 1,per piece the turnover will be added to our revenue. Other decoration costs are estimated with the help of Jasper Saman and based upon expensive ecological materials. 30 4000 Design, advice and support Designer A designer will create a festival logo and overall festival design. With this logo and design the designer will be creating posters, a website and t-shirts. Catering personnel (drinks) / Randstad Catering personnel will be recruted and deployed by Randstad, HR Services. 5000 Additional Buma Stemra Buma/Stemra represents the interests of music authors in the Netherlands. They make sure that the authors receive remuneration for the use of their creations. Anyone who wants to make music available to the public pays remunerations for this via Buma. Because music will be played at the GREEN festival, there will need to be a certain amount of money kept aside to pay for this remuneration. To estimate the amount to set aside you need to look at two things. Admission fees and the amount of money spend on talent (bands, hosts, etc.). Buma Stemra will take the highest amount and charge you with 5% of it. In this case our admission fees are the highest amount so therefore we calculated 5% of this revenue and reserved it for Buma Stemra. Travel expenses A rough estimate is made for the travel expenses. Once the bands, DJ’s, hosts and any other personnel is confirmed these costs can be calculated. 6000 Supporting facilities Security / Dutch Homeland Security Security personnel will be hired at Dutch Homeland Security. Because there are no expensive materials placed outside on Friday and left outside during night no guard is needed for that time. Costs are calculated assuming 1 guard costs 35,- per hour and is deployed like the following: Friday 2. 3. Entrance 2 guards Inside 1 guard Saturday 4. 5. 6. 7. Entrance 2 guards Outside 2 guards Inside 2 guards Backstage inside entrance 1 guard 8. Backstage back entrance 1 guard Catering / Inbev, Dolphin Drinks such as Coca Cola, Fanta, beer and other refreshments will be purchased at Inbev. A bar with tap for the outside area will be supplied by Inbev. Water will be purchased at Dolphin water, environmentally friendly water. In return for a discount 31 Dolphin can distribute their promotion material on the festival area. EHBO / EHBO team An EHBO team will be hired at EHBOteam.nl The costs are estimated based on 7000 Promotion, publicity, PR Printing / Publiprinting Everyhing that will be printed for promotional use will be printed at Publiprinting. Publiprinting prints on FSC certified paper. Distribution / Rock ‘n’ Roll Highschool Posters will be distibuted by students of the Rock ‘n’ Roll Highschool. T-shirts / Green Giving T-shirts will purchased and printed at Green Giving. These t-shirts are biodegradable. 8000 Organisational costs Printing costs / Copiesjop Most of the printing will be done at home. All other print work will be done at a Copiesjop. Printing will be on both sides of the paper to spare paper. Liability, furniture, break-in and fire insurance / Interpolis The insurance costs are estimated with the help of Jasper Saman. The costs are based upon a medium to large festival. 9000 Revenu Admission fees Admission fees are calculated assuming 500 visitors on Friday and 1500 on Saturday. Friday: 10,- Saturday: 15,- Project subsidies Subsidies have been searched for and estimated with the help of Imre Parkayni, financial advisor at Habek foundation. Funds and sponsoring Sponsoring will be recieved by the means of materials and volunteers. For a desciption of the sponsors see chapter 3. Marketing and communication. Stalls / Bakker Verhuur Stalls placed on the outside area will be let. Wardrobe / Van Dongen A wardrobe will be hired at Van Dongen. Costs and revenu are estimated assuming 2000 visitors will use the wardrobe on Friday and Saturday. 32

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QIP6 - Essay Example Yet this does not mean that humans are doing a positive job in providing food and education for themselves. For example, and from my health promotion class, we studied that when it comes to providing food, humans have started to consume more unhealthy food such as fast food and less healthy food such as fruits and vegetables. This necessarily has a negative impact upon health. To Hispanic and African American citizens in the United States, who mostly live in poorer neighborhoods, the availability of money and access to buy healthy food does not always exist. Moreover, due to the fact that less healthful food is invariably presented at a lower cost, these stakeholders prefer to buy fast food. In addition, the reason why African American and Hispanic are more prone to get heart diseases and diabetes is because most of them feel discriminated by white people and pressured into the lifestyle that they live. Also another reason is that many of them do not have access to health care or hav e health insurance. Moreover, even for those who have health insurance, they have to pay for it while working in a low income job. 4. Health can be categorized as a human security issue when it comes to inequality, exclusion and violence. 5. Health is defined by the World Health Organization as â€Å" (a) complete physical, mental and social well-being and not merely the absence of disease or infirmity†. 6. Gender, environment, wealth, ethnicity and education are determinations of health. 7. In some countries, girls are being discriminated even in health. For example, in many countries the social stigma dictates that girls rarely go to hospitals if they are sick. 9. Gender is the culturally constructed attitude behavior roles that are based on sex and sexual identity. 10. Sex and gender are mostly conflated with each other in some societies. 11. War and militarization have a huge affect on health because of the causes of death, injuries and lack of food and water. 12. The WHO indicated that defined violence is â€Å"the international use of physical force or power, threatened or actual, against oneself, another person, or group or community, that either results in injury, death, psychological harm or deprivation. 13. War’s goal is to harm the enemy’s health in order to make them weaker; which can be effected through weapons and military attacks on the enemy’s land. 15. War can affect women also; as they are oftentimes the victims of rape and other forms of sexual violence which can not only immediately harm them but give them the increased risk of having an STD. 15. The role of the state is to provide human security through prevention, monitoring and anticipating health threats. This can be achieved by providing protection for people and medical care. Also, this can be accomplished by decreasing the use of chemical weapon and any kind of activates that can affect the surrounding environment of the people and risk their health. 16. Violence is a reason why health care system and education failed in some states. 17. Human security and human rights are important to each other as they identify the importance of freedom and basic insecurities. 20. In a globalized economy as the production of arms increases, weapons will easily fall into the hands of the wrong individuals and/or the wrong heads of states. 21. The LOC between India

Learning Activities Essay Example for Free

Learning Activities Essay Think about your own organization and the people related records that it stores Identify five records that would fit within any of the identified reasons for keeping records outlined above (you will find more information on these on p278 –p280 of the course textbook). Explain why your organization needs to maintain and use these records (provide examples of how they are actually used where you can). Training Records – At Enterprise we have a spreadsheet called â€Å"The Matrix†, this stores each employed persons training records. It is a basic excel spreadsheet with a column for names and a list of each of the available courses within Enterprise along the top. As soon as an employee has been on a course this will be inputted on to the spreadsheet along with the expiry date (if there is one) so we can ensure all personnel have valid records. Having this information available is very important, due to the nature of our work we need to show that we are keeping our employees safe by having valid training records. For example if there is an accident on site and an employee has hit an underground cable, we would need to be able to show that the person has valid training records for â€Å"safe digging† to our Health and Safety officer otherwise we as a company could be seeing as being negligent when we have a duty of care towards our employees, this could result in claims against the organization. Invoice Tracker – Every week invoices are sent in from our DSP’s to each of our contracts within the Trowbridge office. I am the project manager of shrouding and have 2 invoices sent in from each of the companies working for me. Leven’s MOYAD construction. Once these invoices are emailed to me I will copy and record the information on to my â€Å"surveying† spreadsheet. This spreadsheet contains all site numbers ever worked on by each of my sub contractors and to what percentage that they were done on which day. Having  this information is vital to my contract I need to be able to check that each site is not being invoiced on more than one occasion as well as to the percentage that is required. Also on this spreadsheet it shows how much money will be due to be paid to both the contractor and Enterprise. Showing weekly turn over information and that we are hitting profit margins are essential on monthly meetings. Also if there was ever a dispute of pay, being able to refer to this information is important. Employee personnel Files – Each employee of Enterprise has their own personnel file. This file contains full name, address, date of birth, bank details, sickness and holiday absence details as well as written warnings (if they have any) and their signed Enterprise contract stating what their job role is and salary. These files are used when appropriate, usually when employees details need updating or they have booked holiday. Online Time Sheets – Every week every employee within Enterprise must fill out an online time sheet in order to be paid. The guys on site bring in a written version of this for the person who deals with time sheets to update their online version. This is so that any absence is recorded whether it be for half an hour or for an hour, this provides accurate attendance percentages and highlights regular patterns of absence. Curriculum Vitae – For every Job advertisement that is put on the job websites a large number of CV’s from potential applicants. These are all then filtered down to persons with most experience and knowledge of the role that we are looking to fill. These persons will then be asked to interview, if they are not successful we will still store there CV on file for six months. This is a helpful system and saves re advertising for the same job if a vacancy arose for that position. Learning activity two Again think about your own organization. For the five records you have identified above, identify and describe how the records are stored. Explain the rationale for this. Training Records – These records are stored on Microsoft Excel, this system allows us to filter out what’s relevant and what isn’t depending on the persons records we are searching. As soon as a course is booked for an employee the date of the course is put on the system till the certificate is received, at which point the expiry date ( if there is one) will then be entered in it’s place. Invoice Tracker – The invoice surveying data sheet is in Microsoft Excel, this allows easy copy and pasting of data from spreadsheet to spreadsheet. Once an invoice has been received all data from the invoice will be extracted by copying and recorded on to the surveying form by pasting in to the relevant columns. Employee Personnel Files – These are all held in a locked filing cabinet in alphabetical order. Any new employee will have an personnel file created on their day of induction. All of their personal information will be stored in here and updated when necessary. Online Time Sheet – The online time sheet is kept on our internal server database, It is a case of simply going in to â€Å"online time sheet† on the server, clicking on last weeks week, and inputting the hours worked during that day. CV’s – All CV’s received from suitable job applicants will be stored in a file on the computer. They will be copied from the Enterprise email inbox and pasted in to the file, or scanned if received through the post. Learning activity three Take one of the examples of areas of organizational activity that require accurate information to facilitate decision making. For this example: Identify and describe how the data is gathered Provide at least three examples of the sort of information that is derived and why it is useful Describe how the information is used to inform the decision making process Describe how and to whom the information is presented Draw up a list of these. Curriculum Vitea when advertising a vacancy: Once Enterprise have advertised a vacancy on the system, this will be logged on to the job centre website and other job search sites. With an Enterprise email to send all Cv’s too, there is also an address for those who are unable to send via email. All CV’s are automatically filtered in to a separate email inbox, and posted CV’S are scanned in to the system as well and will wait for review by the relevant persons. Once a significant amount of CV’s have been sent in the filtering process will begin, for example if we were advertising a Data input/Administration role we would look for experience in those titles from previous roles. Or a qualification in business administration. Filtering through this information is important so as to find the right person for employment. Once the CV’s have been filtered through they will be passed on to the office manager for review. They will then pick names from the persons filtered and make an appointment for interview. The interview is carried out by our office manager and a member of staff who will be training the potential candidate. The candidate will be asked a series of questions relating to their working background and what their skills are as well as a question on Enterprise this usually tells us straight away whether they had made the effort to do some research. This goes down very well with the office manager. Once all interviews have been carried out they will be filtered down to three potential employees who will go to the final stage of the Interview process which is a trial half day. The people who were not successful will be sent a standard letter telling them that their CV will be kept on file for 6 months. Trial half day consists of a member of staff who has a good knowledge of the role being taken on, And the potential employee. They will be shown what to  do and given tasks to get on with. Once all three candidates have been in for this, the office manager, the trainee and and a member of office staff will sit down and make a decision based on how well they got on, how quickly they learned the tasks and general attitude within the workplace. This person would then be informed of their success and will be given a start date. The two other candidates will be sent a standard letter informing them that they were unsuccessful on this occasion and that their CV will be kept on file. The short listed CV’s will be kept in a separate folder to the other batch of CV’s. Learning activity four Consider what data gathering methods you might use for a particular information gathering requirement. Cover: The specifics of the requirement The method(s) used Reason for using that particular method Any considerations in using the particular method Interviews – Potential employees, this method is perfect for getting to know the candidate, asking any questions not answered in their CV. Consider writing down all questions you are thinking of asking to avoid forgetting to ask. Surveys Surveys are a good way to gather data from a large number of people when it’s impractical to meet them face to face, it is a good method of getting an opinion on a product, service or company. Surverys can be both formal where the results are due to statistical, reliability and validity. And informal where the results are anecdotal – Anecdotal The definition of anecdotal is something that is story-like or something that is based on stories and retellings, not based on provable facts. Observations – Direct observations are a good way of recording data, especially in a working environment, they are often done in conjunction with  another data gathering method that is used to fill in the gaps and answer questions. Observations must be arranged with plenty notice to the person you are observing and the permission from management. Consider getting someone who can tell you what to look for with regards to what you are observing, for example the use of a new mechanical device in a warehouse. Learning activity five Explore the information under the link above, then tackle the following: List the eight principles of the DPA with a brief explanation of each What does the DPA say about the rights of individuals to access to data kept on them? List at least five measures you might take to protect personnel information The eight principles of the DPA Data Protection act are the following: 1: Processing personal data fairly and lawfully, It means that you must have legitimate reason for collecting and using personal data, you must not use the data in way that have unjustified adverse effects on the individual concerned, be clear on how you intend to use the data, handle the personal data in ways they would expect and make sure you do not do anything unlawful with the data. 2: Processing personal data for specified purposes, meaning you must be clear from the offset as to why you require the information and what you are going to do with it, comply with the acts fair processing requirements – including the duty to give privacy notices to individuals when collecting their personal data. You must also comply with what the act says about notifying the information commissioner and ensure that if you wish to use or disclose the personal data for any purpose that is additional to or different from the originally specified purpose, the new use or disclosure is fair. 3: The Amount of personal data you hold; Personal data should be adequate, relevant and not excessive in relation to the purpose or purposes for which they are processed. Meaning that you hold personal data about an individual that is sufficient for the purpose you are holding it for in relation to  that individual and you do not hold more information that you need for that purpose. 4: Keeping personal data accurate and up to date; personal data shall be accurate and when necessary up to date, to comply with this you should take reasonable steps to ensure the accuracy of any personal data you obtain, ensure that the source of any personal data is clear, carefully consider any challenges to the accuracy of the information, and consider whether it is necessary to update the information. 5: Retaining personal data; personal data processed or any purpose shall not be kept for loner than is necessary for that purpose or those purposes. Meaning review the length of time you keep personal data, consider the purpose or purposes you hold the information for in deciding whether and how long for to retain it, securely delete information that is no longer needed for this purpose or these purposes; and update, archive or securely delete information that goes out of date. 6: The rights of individuals; Personal data shall be processed in accordance with the rights of data subjects under this act; the rights of access to copy the information compromised in their personal data; a right to object to processing that is likely to cause or is cause damage or distress, a right to prevent processing for direct marketing, a right to object to decisions being taken by automated means, a right in certain circumstances to have accurate personal data rectified, blocked, erased or destroyed, and a right to claim compensation for damages caused by a breach of the act. 7: information security; appropriate technical and organizational measures shall be taken against unauthorized or unlawful processing of personal data and against accidental loss or destruction of, or damage to, personal data. It means you will need to design and organize your security to fit the nature of the personal data you hold and the harm that may result from a security breach; be clear about who in your organization is responsible for ensuring information security; make sure that you have the right physical and technical security, back up by robust policies and procedures and  reliable, well trained staff as well as being ready to respond to any breach of security swiftly and effectively. 8: Sending personal data outside the European Economic Area; personal data should not be transferred to a country or territory outside the #EEA unless that country or territory ensures an adequate level od protection for the rights and freedoms od data subjects in relation to the processing of personal data. Individuals who wish to access personal data on themselves commonly known as subject access; Can do so by writing a request to the company with possibly paying a fee, this entitles them to be told whether their personal data is being processed, they can request that they are given a description of the personal data, the reasons it is being processed and whether it will be given to any other organizations or people. The individual can also be given a copy of the information compromising the data and be given details of the source of the data. An individual can also request the reasons as to why any automated decisions are made for example a computer generated decision on credit. Whether to allow or deny. The individual is entitled only to their own personal data and not to information relating to other people. If I was running my own company the five measures I would put in place to protect the personal data are the following: Install a fire wall, anti spy ware and virus checking on all computers, this is a very common security implication, this would protect my computers from viruses which have the potential to download information from my computers to theirs. Anti spyware provides a monitoring service which stops programs being installed that can read passwords, bank details and other sensitive data. Protect computer files with passwords: Protecting files with passwords is a good way of keeping data restricted; I would ensure that only a few members of staff have the password and that it is changed on a regular basis. Disposing of computers; All old computers should be destroyed correctly, by using a recognized computer disposal service or by destroying the hard disk. Any old computers despite deleting the data, can still be accessed. Email information securely: Consider whether the email should be password protected. Learning activity six Look at the information provided under the link above, then tackle the following: What are the two ways that public authorities are obliged to provide information? What is the public interest test? What is a vexatious request? Try to interpret your answers using your own words Public authorities are obliged to publish information about their activities, as well as members of the public are entitled to request information from them. Public authorities must publish information proactively; The freedom of Information act requires every public authority to have a publication scheme. A publication scheme is a commitment by the council to make information available routinely, without waiting for someone specifically to request it. The publication scheme must state a promise to make certain levels of information routinely available such as who you are and what you do, the services you offer, organizational structure, policies and procedures, Contracts and reports, minutes of meetings, annual requests and financial information. Once the publication has been created it must first be approved by The Information Commissions Office ICO. Information in the publication scheme represents the minimum that must be shown, if a member of the public wants information that is not on this, they can still ask for it. Members of the publican request information from public authority and they have two separate ways in which they can respond: 1: Tell the applicant whether you hold any information that matches the criteria of what they have requested. 2: to provide them with the requested information Usually the request should be responded to within 20 working days. When receiving a request it must be in the form of a letter of email to be valid under The Freedom Of Information Act, the request must include their name, address and a description of the information requested, the act covered information not specific documents. The public interest test is a guidance document provided by The Information Commissioners Office,he has produced this series of good practice guidance designed to aid understanding and application of the FOIA The aim is to show some of the key areas of the freedom of information act and to help guide on how to respond to information requests. The guidance provided by the ICO is only a starting point going from research I found: section 1 of FOIA sets out the right to any person making a request for information to a public authority these are: The right to be informed Whether the information is held or not by the authority and if so then The right to have that information communicated to them. In principle it states that both these rights need to be treated separately. When applying the public interest test, consideration should be given first to whether it is right to confirm or deny whether the information is held and secondly whether the information should be supplied. To decide whether a request is vexatious you would need to look at the following: Can the request be seen as obsessive Is the request harassing the authority or causing distress to staff Would complying with the request impose significant burden in terms of expense and distraction ( with regards to employees) Is the request designed to cause disruption or annoyance Does the request lack any serious purpose or value You should be able to decipher whether the request is vexatious by looking at  these headings. Learning activity seven There are many methods of keeping records or information, some of which are computerized. Identify three types of records or information that relate to an area of business and inform decision making in that area. For each of the three types: Describe how the information/record is stored How reason for storing the information/record in this way How the storage method meets the requirements of the DPA Keeping records of employees sickness and absence, we keep his electronically on the system in a password secured file. Each person has there own line on a spread sheet and each day they are off that date will be marked in red, with a comment attached to it stating why the person was off sick. Any sick notes will be scanned in to the system and stored within that persons file. We ensure that this file is secure at all time and only management have access to it. Reasons for this is that we want to ensure other employees cant see other peoples absence and reasons for being off sick as that is private and confidential. The DPA states the following: obtained only for one or more specified and lawful purposes adequate, relevant and not excessive to the purpose for which the data are required accurate and, where necessary, kept up-to-date kept secure against unlawful or unauthorised processing, or accidental loss or erasure This is compliant with the Data protection act as we have only managers who have access to the file. We must keep this information as up to date as possible as absence and sickness in the work place can highlight problem areas that need to be looked at and resolved. Keeping CV’s These are all stored in a file on the main system, these can be accessed by the nominated filter processors who are usally a member of the team which the vacancy is for, and the manager of that dept. This is so  they can access them when needed. CV’s are usually kept for a year and then disposed of. This is compliant with the DPA’s standards as we don’t keep information longer than we need to as well as having only a select few people who are able to access the information. Training certificate records – All certificates are kept in our personnel files, however our training dept at head office also holds a copy as when the training is carried out a copy of the cert is sent to them also. This information is recorded on our training matrix and updated accordingly. We store the certificates in this way so that we can see who requires training and when. Also if anything happens on site and our health and safety officer needs to see what training they have in place we can have it available as soon as possible for him. Our storage methods meet the requirements of the DPA by keeping the information secure, all our employees have access to their records when required. We do advise that when we receive a certificate that they come in for a copy to put in their own records at home. Learning activity eight Take one example from the context of your organisation where information has been sourced, collected, analysed and then interpreted to inform decision making. For this example: State why the information was needed (how was it intended to support decision making?) How was it sourced? What method of data gathering was used and why? Show an output from the analysis of the data (example: pie chart, bar chart) Sickness and Absence – The information is gathered from employees time sheets which are handed in weekly to the office manager the time sheet consists of a basic table on an A4 piece of paper that requires the employees to input their hours. This will then be handed in and inputted manually. This can then be printed off and used. Sickness and absence information is required once a month at the operations meetings, the operations manager will go through with the contracts manager as to why someone was off for a period of time whether it was due to sickness, was a doctors note provided or whether it is a reoccurring unauthorized absence. If it is an re occurring unauthorized absence; this will be highlighted with our HR Department at head office. Once this happens our HR representative Jo Betts will arrange an interview with the person to get to the bottom of why they are having this time off and whether an improvement program can be put in place. Usually they will be issued with a warning and put on an attendance watch if they cannot give a valid reason as to why they aren’t coming in to work. This bar chart is in my Evidence folder 02.07 document Learning activity nine Look at the example above – and considering the broad principles of a dashboard – describe how you might create a dashboard (or describe an existing dashboard What areas of information would/does it contain? From where would you source the data to populate the dashboard? Who would use the dashboard and why? I would create a dashboard based on training record information; it would show what percentage of employees had valid training records and what percentage have them but they are out of date.. I would also have an accident chart, we have a few accidents a month relating from hitting underground BT cables and water pipes, as well as employees having accidents from climbing electric poles. Due to the fact most of our accidents are fairly similar, I would be able to group them easily by title. We provide training courses for all of these incidents such as â€Å"pole top rescue† and â€Å"Safe digging practices†, so where an employee may not have a valid training record for this, and that employee was involved in the accident this would be a good way of highlighting why the accident happened in the first place and that he should not be carrying out that particular job without undergoing training. I would source the training data from the Training Matrix file system. This  information is kept up to date at all times and is readily available to me when I need it. The accident data is kept with our Health and Safety manager, I would request the information from him. The dashboard would be a great tool to take to Operations meetings where our health and safety manager goes over the level of accidents and training carried out for that month. He can then compare using a bar chart whether there are a higher percentage of valid training records for that month in comparison to others. Learning activity ten Read the information contained under the link above, then tackle the following: A Balanced Scorecard approach generally has four perspectives – what are they? What are the potential benefits of using a balanced scorecard? Why is feedback essential? A balanced score card is defined as â€Å" a strategic planning and management system used to align business activities to the vision statement of an organization† in more simple and realistic terms a balance score card attempts to translate the sometimes vague, hopes of a companies mission statement in to the practicalities od managing the business better at every level. To produce your own balance score card you must know and understand: The companies mission statement The companies strategic plan/vision The financial status or the company How the organization is currently structured and operating The level of expertise of their employees Customer satisfaction level. The four perspectives that the Balanced score card generally has are that of: Finance – in which covers the following areas: Return on investment Cash flow Return on capital employed Financial results Quarterly/Yearly Internal Business processes – which covers the following areas: Number of activities per year Function Duplicate activities across functions Process alignment (is the process in the right dept.)(When the organizations business processes, quality definitions and measures are aligned to the strategy) Process bottlenecks Process automation (A general technology term that is used to describe any process being automated through the use of computers and computer software. Processes that have been automated require less human intervention and less human time to deliver) Learning and Growth – which covers the following areas: Is there the correct level of expertise for the job Employee turnover Job Satisfacti0on Training/Learning opportunities Customer – Which covers the following areas: Delivery performance to customer Quality performance for customer Customer satisfaction rate Customer percentage of market Customer retention rate. The benefits of using a balanced score card are that it enables you to see a mixture of financial and non financial measures each compared to a target value within a single concise ( expressing alot of detail in a few words†¦) report. Once the Balanced score card is implemented within the organization you should see improved processes. Motivated educated employees Enhances information systems Monitored progress Greater customer satisfaction Increased financial usage. However for any software to work effectively it should be: Compliant with your current technology platform Always accessible to everyone – Everywhere Easy to understand/update/communicate The balanced score card is only of good use when available to everyone, not by keeping it hidden. Feedback is essential and should be contributed to by everyone within the business Carol do I need to go on to discuss the 360 degree feedback here?